“I put Jellycat fruit and veg in the fruit bowl. At work, I used to replace my colleague’s office supplies with Jellycats, things like rulers and pencils.” “In generations before ...

Jellycat has been a smash hit with Gen Z consumers in recent years, making $252 million in revenue between 2022 and 2023. A part of this rise is plain luck, driven by young adults’ Jellycat hype ...