Band-Aid Brand is honoring the 50th anniversary of its “Stuck on You” jingle by bringing back its classic tin packaging for a limited time.
THINK PADBand-aid, as per Google’s definition, is a piece of sticking plaster with a gauze pad in the center, used to cover minor wounds — a temporary solution to a wound at hand. It is said that they aid our body in healing.
The jingle "Stuck On You" is "one of our most distinct marketing assets," Steven Maseda, Kenvue's head of U.S. wound care, tells "Marketing Daily."