brian niccol starbucks

Starbucks, Brian Niccol

Starbucks CEO Brian Niccol: Starting to see progress in our turnaround plan

Starbucks chairman and CEO Brian Niccol joins 'Squawk on the Street' to discuss the company's quarterly earnings results, state of the company's turnaround strategy, managing mobile vs. in-store orders,

restaurantdive · 11h

Brian Niccol wants to double Starbucks’ US footprint

A host of changes to stores and operations could help Starbucks escape its sales trouble, and executives are already planning the company’s next move.

New York Post on MSN · 3d

Starbucks CEO Brian Niccol awarded $96 million pay package 4 months after he was hired

His substantial pay package, which detailed in a recent securities filing with the SEC, includes buyouts of Chipotle Mexican Grill shares.

Starbucks plans to cut 30% of its menu

Fox Business on MSN · 1d

Starbucks cutting 30% of its 'overly complex' menu

CEO Brian Niccol revealed plans to cut 30% of its food and beverage offerings as it works to simplify its menu. It is part of Brian Niccol's strategy to get customers back.

CNN on MSN · 19h

Starbucks is cutting 30 percent of its menu, CEO says menu has become 'overly complex'

Starbucks is set to eliminate a significant number of drinks and food options in the coming months as part of the company's plan to simplify its offerings, reduce wait times and improve its customer experience.

Eat This%2c Not That! · 10h

Starbucks Cutting 30% of Its Menu as Sales Keep Dropping

Sales dropped 4% in the U.S. and worldwide in the latest quarter, compared to the previous year, marking the fourth quarter of declines in a row. Niccol, who was nabbed from Chipotle, is reportedly being paid $10 million in bonuses for just six months at the company.

Starbucks: The Niccol Era Has Begun, But Don't Be Giddy Yet

Starbucks' Q1 earnings showed a positive start under CEO Brian Niccol, despite continued downward trends in key metrics.

1don MSN

Starbucks’s new boss is banking on ‘mug hugs’ to get customers to hang around longer

Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...

Starbucks Reports Weak Earnings as It Tries to Woo Back Customers

That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...

Starbucks latest changes as CEO commits to 'restore confidence' in coffee business

Starbucks is following through on its commitment to get back to its roots, announcing plans to simplify the menu and ...

13h

Starbucks plans menu makeover. What it could mean for Michigan customers

Starbucks lovers, time may be limited to grab your favorite menu items in Michigan. The company is planning to cut numerous food and beverage items from its menu, Starbucks recently announced.

2don MSN

Starbucks tested out ‘panic buttons’ in stores to protect baristas against loiterers

Starbucks tested out “panic buttons” at five locations to protect baristas during unsafe situations, the company says. The ...

Starbucks CEO calls reversal of open-door policy 'practical," will close stores if needed

Earlier this month, the 54-year-old company shared plans to implement a Coffeehouse Code of Conduct where only paying ...

1don MSN

Starbucks' CEO is so psyched to bring back a coffee shop staple that he talked about it 3 times on one call

The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...

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