The David Virdis-designed BMW ‘M SNOW25,’ based on the new G90 BMW M5 xDrive, is an BMW M Driving Experience Signature Series ...
BMW is preparing a massive redesign of its mid-size sedan with Neue Klasse vibes, something we've already seen on a BMW M5 ...
In the United States, Europe, and elsewhere, policymakers have noticed that producers’ carbon emissions differ in different parts of the world—and politicians are increasingly crafting ...
The BMW logo is one of the most recognizable symbols in the automotive industry, and its history goes back more than a century. Its design and meaning have evolved over time, reflecting the ...
With the debut of its first Neue Klasse, or “New Class” EV, in just a few months, BMW is giving us a closer look at the batteries and electric drive systems. BMW revealed new details of its ...
The brand is now named As Ever. She also introduced a new logo for the company comprised of a palm tree with two hummingbirds flapping their wings on either side of it. However, a small Mallorcan ...
Just like the brand’s logo, the brand’s name is full of meaning, too. In an Instagram video, Meghan explained, “As Ever essentially means ‘as it’s always been,’ and if you’ve ...
“The Heart of Joy enables us to take driving pleasure not just to the next level, but another one beyond that,” according to BMW’s development boss, Frank Weber. For the first time, BMW’s ...
Last November, I strapped into the rear passenger seat of an all-electric, four-door sedan with BMW test driver and 24-hour racer Jens Klingmann behind the wheel. It was a cold day at BMW’s ...
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