The company lowered prices on some of its most important products.

The latest Mac Studio is unmistakably an Apple product. Its compact dimensions of 3.7 x 7.7 x 7.7 inches / 9.5 x 19.7 x ...

Something brand-new is in the works from Apple ... It was accompanied by a video showing the Apple logo with a distinctive silver, metallic finish that shifted in appearance.

Understanding how brands skillfully navigate their logo redesigns showcases their adaptability. It reflects their desire to stay relevant and resonate with consumers. Let's take a look at successful ...

Their 2010 logo redesign was so poorly received that ... It depends on your brand. Text-only logos (like Google) can be very effective, but symbols (like Apple's Apple) can be more versatile across ...

The foldable iPad is coming in 2026 or 2027, and the massive iOS 19 redesign makes a lot of sense considering that expected ...

Apple is reportedly planning a big redesign for iOS 19, and per Mark Gurman the company has at least three explicit goals in ...

Apple is reportedly preparing a big new design for iOS 19, and by looking at its recent apps and updates, we get hints as to ...

Apple is reportedly giving iOS 19 a visionOS-inspired design makeover, and a leak might have shown us what it will look like.

Apple (AAPL) is gearing up for a major update to its operating systems, used in its devices such as iOS for iPhones, macOS ...

He joined The Verge in 2019 after nearly two years at Techmeme. Apple plans to significantly redesign the look of iOS, iPadOS, and macOS later this year, Bloomberg reports. The changes ...