"Pink Pony Club" singer Chappell Roan made a plea to labels to pursue protections for musical artists, and Universal Music Group is looking to help.

The "We Got You! Campaign," a collaboration between Roan and Backline, a nonprofit organization that prioritizes mental health in the music industry, raised nearly $250,000 in the first 48 hours of its launch.

The "Hot to Go" singer was joined by Noah Kahan and Charli XCX in donating $25,000 each to health care support for developing artists.